“One of my friends is Chris Rock, the comedian. So what he'll do is he just doesn't go out and do a Netflix special with all of his jokes. He's out there testing his jokes in clubs and doing all kinds of crazy things. I won't go through all the crazy stuff he does to test his jokes, but by the time it gets to the big Netflix special, he knows what works and what doesn't work. So that is something that we all have to do as entrepreneurs. We need to be testing lots of things. We need a lot of experimentation, and we can't be too arrogant.”